SIEMENS – HOME CONNECT
tv, online and print campaign
explore insides of tearing down production boundaries to bloom as a leading creative partner and content creator for all campaign introducing the successful international product launch of bsh siemens home connect appliances. the main task was to create an eclectic visual world of digital connectivity yet very humanized bringing physical laser beams to life. both commercial films, european and asian version, shape the base for a serial of use case web films, different print and online keyvisuals as well as a large amount of packshot variations. see a curated amount of concept art, styleframes and final work.
CREDITS
creative direction: yvonne inlund
direction live action / commercials: yvonne inlund, the marmalade
direction live action / web films: yvonne inlund
direction animation: yvonne inlund
design: yvonne inlund, the marmalade
edit director’s cut: yvonne inlund
keyvisuals: yvonne inlund, the marmalade
production: the marmalade
agency: heimat hamburg
client: bsh hausgeraete
